Section 1: The Data We Collect 

There are several pieces of personal information we may collect about you. This could include any of the following:

• Personal data such as your name

• Contact details such as your billing address and email address

• Financial data such as your payment card details (so we can collect your monthly payment)

• Technical data such as your IP address, your activity on the PropertyData website and app, and the device you use when accessing PropertyData services.

• PropertyData-specific details such as your PropertyData username and password and your contact/marketing preferences

Data we collect based on your usage of our platform is done using optional cookies. This data is collected and processed fully anonymously, meaning it can not be traced back to you or your person.

Section 2: How We Collect Personal Data

You will always have a choice as to whether to give us access to your data or not.

We receive your personal data in 2 different ways:

1. We collect it ourselves (you give us your data). For example, we collect data from you when:

   1. You sign up for the PropertyData newsletter or request marketing messages from us;

   2. You contact us via email, phone, our app, or any other means;

   3. You make a purchase with PropertyData or use one of PropertyData’s services;

   4. You sign up for a PropertyData account.

2. We receive it from third parties (who you have directly or indirectly given permission to share your data previously). For example, we may receive data from:

   1. Online review services, such as Trustpilot. Note that any reviews you leave publicly may be published on our website, app or marketing communications;

   2. Analytics and online marketing providers, such as Google;

In some cases, we need to collect personal data to comply with law or for us to fulfil our obligations in our contract with you.

Section 3: How Long We Hold Your Data For

PropertyData will only store your personal data for as long as reasonably necessary to fulfil the purposes we collected it for (such as satisfying any legal or regulatory requirements).

For images uploaded to our site, we will hold this data for 24 hours before permanent deletion. Once this data is deleted, it is non-recoverable.

For images produced by PropertyData for delivery to customers, we will hold this data for 30 days from the date of production before permanent deletion. Once this data is deleted, it is non-recoverable.

For all other data, we consider the following when determining the retention period for period data:

• The data’s sensitivity

• The amount of data

• The nature of the data

• Legal and regulatory requirements

• The risk of harm from disclosure or unauthorised use of the data

• Whether we can fulfil our requirements without using the data

Section 4: How We Use Your Data

Since we are collecting your data, you will probably want to know how we use it. There are a variety of reasons we may need to process your data, including:

• Performance of a contract

  • For PropertyData to fulfil our legal commitments to you as set out in our terms and conditions, we need to be able to process your data so you can upload your images, make purchases in the PropertyData store, receive your completed product or service, deliver order confirmation emails, and more.

  • ​​Some of your personal identifiable information may also need to be shared with our partners to provide you with our essential services. Examples include shipping companies when we need to physically mail you a product. In these cases, these partners will only be provided with the information absolutely necessary to provide their service.

• Compliance with legal obligations

  • Sometimes we will be required to process your customer data by law. These situations include notifying you about updates to our terms and conditions, or updating our own internal records for compliance purposes.

• Legitimate interests

  • There are some instances where we will need to process your personal data for our legitimate interests.

  • These legitimate interests can include:

    • Operating PropertyData’s day-to-day business

    • Fraud prevention

    • Infrequent business activities relating to shares, mergers and acquisitions

    • Securing our network

• Outside of these three categories, no party outside of ProfilePhoto.AI will ever get access to your personal information unless you specifically grant us permission. If we do wish to share your information with an external party outside of these three categories, we will always explicitly ask you for permission first.

Section 5:  Who We May Share Your Data With

Sometimes we may share your personal data with third parties who are data controllers themselves. They will be responsible for how they handle and protect your data, and for how long they retain that data.

Examples of third parties we may share data with include:

• Payment processors, who enable us to accept payments from you and make payments on your behalf. 

• Transaction counterparties. These include third parties whose business (a) we may acquire, (b) we may merge with, (c) we may sell PropertyData’s business to, or (d) we may sell PropertyData’s assets to. If PropertyData acquires or merges with another business, or is acquired by another business, any part of the resulting entity may use your data in the same way as set out in this privacy policy.

• Suppliers, such as shipping companies who may deliver physical products to you, or third parties who may produce products for you on our behalf. We will only share strictly relevant information to enable the third party to deliver their service. You can see each third party’s privacy policy on their websites. If you do not want us to share your data with any third party, you must not place an order with them. 

• Processors, who will process your data only as directed by PropertyData. An example of this would include our email service provider, who would need to process your data to send an email from us to you.

• Advisors, who may assist us with services such as consultancy, legal, compliance, banking, insurance and accounting.

Please note that some third parties that we need to share your personal data with are based outside the UK. This means data will need to be transferred outside of the UK in order for them to process your personal data. 

Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by either making sure the country the data is being transferred to is deemed to provide an adequate level of protection for personal data as the UK or by using specific contracts (approved for use in the UK) which give personal data the same protection it has in the UK.

Section 6: PropertyData’s Use of Cookies

A cookie is a small file that gathers information about your use of websites and apps. 

Cookies are stored on your browser or directly on the hard drive of your device.

PropertyData uses four different types of cookies:

• Essential

  • These cookies are critical for us to successfully manage our website security and network. These cookies can’t be disabled and if you block all cookies from your browser, you may not be able to access your purchases.

• Marketing

  • These cookies help us to track how effective our advertising is. This means we can learn what is of most interest to you and provide you with a better service. We will always ask for your consent before placing these on your browser or device.

• Functional

  • These cookies help us to remember the choices you make on PropertyData’s website and app, and provide you with a more personalised experience. We will always ask for your consent before placing these on your browser or device.

• Analytical

  • These cookies provide us with an understanding of how you interact with our site and app. This means we can discover errors, fix them and provide an altogether better experience. We will always ask for your consent before placing these on your browser or device.

Sometimes we use cookies and other data to power a type of advertising called remarketing. This enables us to show ads to previous users of our website on websites and apps across the Internet, through advertising services such as Meta and Google.

For withdrawing your cookie consent, please see section 7 of this privacy policy.

Section 7: Your Consent

Sometimes we will need to ask for your consent if we process your personal data for a particular purpose. For example, we will ask for your consent to process data for activities such as:

• Sending you marketing messaging via email, SMS, app or otherwise

• Using non-essential cookies to obtain personal data for processing. These non-essential cookies could be used for collecting data on your activity on our website, for example. 

If you give us consent to process your data and then change your mind, you can withdraw that consent at any time. 

For cookie consent, you must withdraw consent by clearing your browser cookies. Please be aware this will normally clear all your cookies, including those for other websites you may use.You may also download a cookie blocker, though this may prevent essential parts of the PropertyData website from working.

For marketing communications, you can withdraw consent by following opt-out instructions within the communication channel (for example, in SMS or email), actioning the guidance on the NAI’s opt-out page https://thenai.org/opt-out/, or by emailing us on legal@propertydata.ae. 

Section 8: Your Personal Data Rights

You have the rights outlined below in relation to your personal data. If you would like to action any of these rights, please contact us at legal@propertydata.ae.

• Right to access 

  • You have the right to request a copy of the personal data we hold about you and confirm that we are lawfully processing it.

• Right to Erasure

  • In some situations, you can request PropertyData to delete or remove your data from our systems.

• Right to Restriction

  • In some situations, you can request that PropertyData stop using your personal data or limit the ways in which we can use it.

• Right to Rectification

  • If your personal data is incomplete or contains errors, you can ask us to correct it.

• Right to Data Portability

  • If we have used your personal data to perform our contractual obligations with you, or you have provided us with consent to use your personal data, yYou can ask us to move, copy or transfer it. 

• Right to Object: 

  • In instances where we are using your personal data for PropertyData’s legitimate interests, you have the right to object to our use of your personal data.

Section 9: Complaints Relating To Personal Data

If you would like to make a complaint about how PropertyData treats your personal data, you can do so by contacting us on legal@propertydata.ae.

You also have the right to lodge a complaint with the Information Commissioner's Office (“ICO”), the UK’s data protection regulator. 

PropertyData is registered with the ICO under registration number ZB290473.

That’s a wrap! Thanks for reading PropertyData’s privacy policy. If you have any further questions, just drop us a line on legal@propertydata.ae.